8 Outdoor Banner Ideas For An Impressive Display

8 Outdoor Banner Ideas For An Impressive Display

Outdoor banners and display stands are the backbones of advertising at sporting events and outdoor exhibitions. Compare them with other traditional advertising options and you will easily see why banner displays mean effective advertising at bargain prices.

If you make the right choice for outdoor banner displays, you will have an advertising tool that you can use for many years. Take a look at some of the critical aspects of outdoor displays.

The Essential Features Of Good Outdoor Display Hardware

Pop-Up Promo Shop

Outdoor displays should be:
i: Robust, stable and have the ability to withstand the elements without breaking, tearing or fading.
ii: Lightweight, portable and easy to assemble and dismantle.
iii: Attractive and visually appealing to grab attention even from long distances.

You can also do your bit towards saving the environment if you buy durable banners made from recyclable materials like polyester fabric instead of PVC banners.

Apart from being environment friendly, polyester fabric has many other advantages. Knitted or non-woven polyester fabrics are the best options. Knitted fabric is lightweight and can handle wind much better because it allows it to pass through. Non-woven polyester is tough and will be more durable. Fabric banners are much easier to handle, transport and install without damage when compared to PVC banners.

Once you have decided on the basics, you have a variety of options when it comes to outdoor displays. Here are some of the most popular outdoor display ideas:

1: A-Frame

An A-Frame is a collapsible display that holds two banners which are positioned like the letter ‘A’. They are available in many different sizes and styles. They are great options for directional displays, sporting events, trade shows and promotions. Their lightweight nature makes them very safe to use at the edge of sporting grounds. They will not get damaged or cause injuries if someone runs into them.

2: Flying Banners

Flying Banners

Flying banners are simple displays that use a banner mounted on a stem. They can be installed using stakes to soft ground, snow or grass. You can use them with a stand on hard flat surfaces. You can also opt for double-sided banners, which look the same from either side. The banners are replaceable and this allows you to use the same display hardware for many different events.

Their design allows them to stay steady and firm in wind and rain. They are great for outdoor branding during charity or sporting events.

3: Wing Banners

You can use the power of the wind to help you with your advertising with these innovative displays. They are similar to flying banners. The main difference is that they have a stand with a rotating mechanism that allows the display to change direction with the wind while still remaining taut.

4: Feather Banners

They are similar to wing banners, but come in a flag shape. They can be used either singly or in a group for outdoor marketing.

5: Circular Banner

Circular Banners

When you want to keep a sign on the street or in front of an outlet for a long period of time, then this banner could be an ideal choice. It is a banner mounted on a circular frame. This disc shaped display can then be fixed on a wall or to a pole using brackets. The entire disc rotates with the wind and attracts the attention of passers-by. The display can be single or double-sided. It can be mounted at a height to make it tamper-free and give good visibility from a distance.

6: Pop Up Promotional Shop

This is a folding tent that can be quickly installed. You will have an instant booth which can display your brand or message in four directions. The booth is excellent for selling or demonstrating small products and for distributing samples or leaflets.

7: Printed Beach Tent (Cabana)

If you need a large shelter during an outdoor event, then printed beach tents will do the job perfectly. The huge surface area of the dome can be used for advertising and the shelter will accommodate people, tables and equipment. They are also portable and lightweight. Here are some applications:

• Setting up a temporary shop or a registration desk.
• As shelters during sporting events where the players can rest.
• A place from which prizes can be distributed.

8: Fence Wraps

Fence Banner

Fence wraps are banners meant to be installed on fences and barriers. They will attract attention to an event from the street while providing a very large advertising space. Fence wraps are usually longer than other displays and should be made with good quality fabric.

Outdoor banners are durable, cheap and effective advertising tools. If you select good quality displays, you will get many years of trouble-free usage. In the long run, quality displays are cheaper even if you have to pay a little more initially.

Learn more about FLEX display outdoor banners and what we can offer your business or contact us via the form below now, we’re here to help.

8 Ways To Put Display Banners To Good Use

Display Banners
Download 8 Ways To Put Display Banners To Good Use

How many times has an attractive display banner made you pause and step into a store to take a closer look at whatever was on offer? Few things can come close to well designed display banners in effectiveness when it comes to grabbing attention from people passing by. They have a variety of applications ranging from giving information or direction to increasing sales. Here are eight ways in which display banners can be put to very good use.

1: Grab Attention From A Distance

Large outdoor banners with big graphics and messages are just the things you need to attract attention of prospects and direct them to your store or event. With a clever display banner positioned strategically, you will boost your store or event traffic. These banners are excellent for announcements, for example, the arrival of a new product such as a new model at a car dealership, a sale at a store or the opening of a new outlet.

2: Give Directions

Banner displays are great for helping visitors or customers find your event venue, stall or store in large buildings. Placing banners at the right places, such as in front of lifts and in corridors will save you the cost of keeping dedicated people at these places to make sure visitors don’t go the wrong way.

3: Just Outside Your Store

Want to persuade people walking by to visit your store? Just arouse their curiosity about a product or make an offer that is hard to pass up by using attractive banners placed near the entrance of your outlet. Good use of high quality pictures or graphics and bright cheerful colours along with a call to action are the key elements here.

4: Drawing Attention To New Products And Services

Banner displays are perfect for informing visitors about a new product, product range or a new section of your store. Being right at eye level, banner displays will catch the eye right when the visitor walks into the store if properly placed.

5: In Store Advertising

In store advertising is next best to salesmen when it comes to converting casual visitors to customers because they encourage impulse buying. Banners can be used to highlight product benefits or advertise special offers.

Hanging Banner

6: At the Check Out

Cheap products which are usually bought impulsively are best sold near the cash register or near the checkout queue as customers have nothing much to do while waiting. If you have a banner next to a stand with the products near checkout, some shoppers will add it to their cart. Banner stands with place to hold brochures or leaflets will be very effective because most people will pick up a leaflet while they are waiting for their turn if the product or service interests them. This is an excellent way to advertise services such as insurance or holiday packages.

7: Increase Visitors At Trade Shows

A trade show or exhibition is a place where many stalls compete for the attention of visitors. Banner displays placed near your stall or at strategic places within the building are essential to inform people about your stall and encourage them to pay a visit.

8: At A Seminar Or Presentation

Display banners are excellent for highlighting important aspects of your presentation when placed next to the podium. They also make good backdrops to your speech when placed on the podium. Banners can be packed easily and carried to places where you are going to give the speech. You can also place them near the door at the venue to attract people or to direct attention to a sales or enquiry desk. It gives a polished and professional look to your presentation or seminar.

Display banners are highly effective advertising and attention grabbing tools when used wisely. The relevance and quality of the content, the presentation and placement can make all the difference. If you use them properly, they can a provide a major boost to your chances of getting your message across.